the whole damn thing
THE
WHOLE
DAMN
THING
this is where everything changes
Brand Strategy + Messaging
This is one of the best parts of our core identity experience because it is THAT important. We dig into what actually makes your brand mean something — your mission, your people, your purpose, your offers. It’s the clarity you didn’t know you were missing, and it’s what makes everything else click.
- Brand strategy overhaul
- Mission, vision, and values development
- Ideal client avatars and customer journey mapping
- Brand personality and messaging framework (tone of voice, pillars, taglines)
- Offer and service messaging strategy
Brand Identity + Guidelines
Visuals that don’t just look good, they feel right. Every color, logo, and layout ties back to your strategy so your brand is cohesive everywhere it shows up.
- Custom logo suite (primary, secondary, submark)
- Full color palette and typography system
- Brand Bible (your full strategy, visuals, and guidelines in one place)
- Branded collateral: print materials, signage, and internal docs
- Canva social templates for consistency
Website Design + Development
It’s not just pretty pages — it’s built to convert, tell your story, and feel like your business finally grew up. We design from strategy, so every click, scroll, and form has a purpose.
- Fully custom, high-converting website (up to 10 pages, scalable)
- Mobile optimization
- Lead capture forms and CRM/Email Marketing integrations
Marketing + Launch Execution
Because what’s the point of a killer brand if no one sees it? We don’t hand you files and wish you luck. We stay with you through the launch, the rollout, and the first few months of marketing — making sure your brand gets seen, shared, and remembered.
- Three months of social and email marketing management (up to 2 platforms)
- Content strategy, creation, posting, and engagement
- Monthly analytics and strategy calls
- Full launch strategy and execution plan
- Pre-launch hype, launch assets, and post-launch optimization
Get on our calendar and let’s build something custom for you.
This is where we make every touchpoint of your business become intentional, cohesive, and built to attract the right people.
Maybe you’re launching your next big idea. Or maybe you’re looking at your current brand and thinking, “She doesn’t look like me anymore.” Either way, The Whole Damn Thing is our all-in experience for the founder who’s ready to build (or rebuild) something that actually matches the level they’re playing at.
